A meadow path to a mist-covered lake at dawn — pointillist oil painting

Private beta

Find out what actually works.

An AI co-scientist for growth — ads, sales conversations, outbound, and the pipeline that goes cold. She improves each piece and keeps the whole system pointed at revenue.

Prologue

Growth still runs mostly on opinion.

Which ads to fund, what SDRs say, which sequences to kill, how to win back no-shows — chosen in meetings, rarely checked against what actually converted.

01
A path forking at a limestone waymark on a chalk coast — pointillist oil painting

01 · Answers

Where growth is stuck.

Ads

Which creatives and targets earn the next dollar?

Across Meta, Google, and the rest — what to scale, what to kill, and where the next dollar goes.

Sales calls

What should SDRs say in the first two minutes?

Learn from every discovery call. Iterate the open until more meetings turn into real next steps.

Outbound

Which segments and sequences are still worth running?

Email, dialing, campaigns — improve how you reach people and which sub-segments deserve another try.

Re-engage

How do we win back pipeline that went cold?

Demo no-shows, quiet signups, stalled opportunities — get them back into revenue without burning the list.

Coastal meadow path with survey rings over wildflowers — pointillist oil painting
02

02 · Customers

She gets to know your customers and your market.

Calls, ads, email, the CRM — whatever the surface. One example: every discovery call, so talk tracks improve from what buyers actually do.

Example · Sales calls

SDR discovery · last 40 calls

Working · 18 min

You asked

We book first meetings fine, but too many go nowhere. What’s failing on the call?

What she found

When reps open with the product, buyers stall. When they open on the cost of the status quo, the call stays alive long enough to book next steps.

Pattern holds across real call recordings — not one manager’s memory.

Reading calls and meeting outcomes 32 / 40
03 A pre-dawn coastal horizon — pointillist oil painting

03 · Experiments

Then try it — like a scientist.

A clearer open for SDRs. A different creative on Meta. A rebook path for no-shows. Run it, measure it, keep what works.

Worth trying · Sales calls

First two minutes of discovery

Experiment

Open on the cost the buyer already feels. Save the product for after they’ve named it.

Early read: more first meetings that convert to a second conversation when the open is cost-first.

How we will know

Next 20 discovery calls. Keep if second-meeting rate holds; drop if not.

04 Orchard rows at harvest — pointillist oil painting

04 · Compound

Every win makes the next one easier.

What works becomes the default. What fails is not forgotten. Over months the team stops paying for the same lesson twice.

Sales calls

Cost-first discovery open

Kept as the default for the team.

Ads

Creative set B on Meta

Best return — scaled.

Outbound

Cold ICP sequence C

No lift — dropped, on the record.

Re-engage

Same-day demo no-show rebook

Now the default path.

05

05 · Your tools

She works with the stack you already pay for.

Ads & demand

Meta, Google, LinkedIn — read what spent and what returned.

Conversations

Gong, Chorus, the CRM — every call and opportunity, in context.

Outbound & nurture

Outreach, Salesloft, HubSpot — sequences, segments, re-engage paths.

Revenue truth

Stripe, Snowflake, the warehouse — so experiments score against money.

06 A dusk shore with an open gate — pointillist oil painting

06 · Access

Bring her a stuck growth number.

Private beta. Limited seats. Start with ads, talk tracks, outbound, or the pipeline that went cold.

Private beta

Bring her a stuck growth number.

Ads that waste spend. Talk tracks that die on the call. Outbound that never converts. Pipeline that goes cold after a no-show. Pick a place that already hurts — Rosalie will help fix it.

Private beta for a small number of teams. Tell us what you sell and where growth is stuck.

Request access Limited seats